The Messaging Studio team The team behind the message since 2008
Out There Media places brands inside the messaging channels of mobile operators, and since 2019 inside rich RCS messages. From seven cities on four continents, the same people now build Messaging Studio
The team
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Kerstin Trikalitis
Co-founder and Chief Executive Officer
Kerstin co-founded Out There Media in Vienna in 2008 and leads its growth with mobile operators, Google and the largest brands and agencies. Before that she was Managing Director of Imako Interactive, acquired by the LSE-listed WIN plc in 2005, and of WIN SA. She began her career in marketing at Unilever
Kerstin chaired the MMA EMEA board from 2012 and served on the board of MMA Global, judged the Mobile Lions at Cannes in 2014 and was named an Endeavor High Impact Entrepreneur in 2013. She has spoken at Mobile World Congress, the SDG Media Summit at UN headquarters and the World Economic Forum in Davos
She studied at the Vienna University of Economics and Business, holds an MBA from ESADE and is an alumna of Harvard Business School and the Stanford Endeavor Leadership Program. Half Danish and half Greek, she speaks six languages
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Daphne Loukas
Co-founder and Chief Operating Officer
Daphne co-founded Out There Media in 2008 and runs its global operations. Before Out There Media she was Managing Director of a consulting and trading business
She is CEO and co-founder of Out There Impact, which ran the World Health Organization's messaging campaign against COVID-19 with operators around the world. Endeavor named her and Kerstin High Impact Entrepreneurs in 2013, and the Mobile Entertainment Forum lists her among its Top 50 Female Executives in Mobile
Daphne holds a master's degree in advertising, communications and political science from the University of Vienna and completed the Stanford Endeavor Leadership Program. Half Austrian and half Greek, she speaks four languages
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Maria Vasiliou
Chief Technology Officer
Maria leads research and development and the technology behind Messaging Studio, including the studio that builds a rich message from one sentence. Earlier, Maria was Head of Development at Imako Interactive
Maria has more than 25 years of experience in software architecture, AI and data engineering, a degree in software engineering from the Technical University of Piraeus, an M.Sc. in Big Data and AI and the Stanford Executive Program on Machine Learning
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RB Rob Bampicha Creative Director
Rob is an award-winning creative director with deep experience in brand and design innovation. He holds an M.A. in Art and Design
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Carina Cunha
Chief Marketing Officer
At Messaging Studio and Out There Media, Carina runs the commercial side: the brand and how it is positioned, the website and the RCS calculator, the Founding User program and its campaign strategy sessions, and the path that takes a visitor from a first click to a signed customer. A founder, entrepreneur and scientist of the human experience, she runs experiments on human behavior in organizations, audiences and individuals, at the point where capital meets communication
Over 17 years Carina has helped launch tech unicorns and advised more than 100 organizations, from bootstrapped startups to Fortune 100 and 500 companies. Her clients and employers include J.P. Morgan, Credit Suisse, Accenture, Founders Intelligence and Crimson Education. Today she also leads commercialization and go-to-market through Y42, institutional fundraising through Statera, and media and publishing through 403.world
Carina holds a B.A. in economics and political science from Columbia University, earned at 20 in five semesters, and a postgraduate diploma in differential psychology from the University of Edinburgh. The book First Principles of Persuasion is due in 2027
- Amaryllis ParissiChief of Staff
- Stavy NikolaouGroup Account Director
- Chris StemerdinkAd Operations Director
Advisory board
- Bonin BoughStrategic AdvisorCo-founder, Group Black; former Chief Media and E-Commerce Officer, Mondelēz International; former Chief Digital Officer, PepsiCo
At Mondelēz International Bonin managed more than $3 billion in media spend and moved digital from 3% to over 32% of it. As Chief Growth Officer of SheaMoisture he grew the business about 50% in a year ahead of its acquisition by Unilever. He is an Advertising Hall of Fame inductee and the author of Txt Me
- Swati DeoStrategic AdvisorSenior Director of Product Management, Salesforce; formerly Apple and Verizon
Swati leads the Digital Channels and Conversational AI portfolio in Salesforce Service Cloud, which sets how the company's sales, service, marketing and commerce products reach customers over SMS, RCS, WhatsApp and Apple Messages. She has spent more than 15 years building consumer and enterprise software products and speaks at Dreamforce
The future of mobile marketing is conversational, visual, and data-driven. MessagingStudio captures all three
- Nikos IatropoulosStrategic AdvisorInvestor and entrepreneur in AI, SaaS, deep tech and MedTech; Columbia University and MIT Sloan
Nikos has spent more than two decades growing software, AI, SaaS and MedTech companies as an investor and entrepreneur. He has mentored more than 30 private companies on raising capital, mergers and acquisitions, product development and global expansion
- John AbelesStrategic AdvisorPhysician and biomedical investor; founder of Northlea Partners and the MedVest Group
After clinical practice in London and Connecticut, John held senior medical roles at Sterling Drug, Pfizer and USV, and in 1975 he was the first full-time MD securities analyst on Wall Street, at Kidder Peabody. He advises the Institute for Translational Medicine at the University of Birmingham and is a Fellow of the Royal Society of Medicine
- Ashutosh SrivastavaStrategic AdvisorFounder and Chairman, Veros Ventures; former CEO, GroupM Asia Pacific; Chairman Emeritus, MMA Asia Pacific
As CEO of GroupM Asia Pacific, Ashutosh oversaw 16 countries and $16 billion in media billings. Mindshare, which he set up in India and grew across Asia Pacific, the Middle East, Africa and Russia, was Campaign's Media Agency Network of the Year in Asia Pacific five years running. His Singapore firm, Veros Ventures, advises tech startups and raises capital for them
The team is once again leading the way with RCS, bringing this absolute game-changer platform for brand marketing to the United States and soon in many more important markets around the world
Based in seven cities, connected to the world
- AustinUnited States
- AthensGreece
- ViennaAustria
- SingaporeSingapore
- JohannesburgSouth Africa
- Cape TownSouth Africa
- AbujaNigeria